Taylor Morton is the Marketing Manager at Justin Brands, Inc. She grew up in Fort Worth, and always had an appreciation for the Western industry. She graduated from the University of Mississippi with a Bachelor’s of Science in Integrated Marketing Communications. Taylor began working at Justin Brands four days after she graduated. She has had the opportunity to work a variety of jobs within the marketing department and has grown into her current role. Taylor plans and executes lifestyle photoshoots, creates and manages brand campaigns, works with retail partners, and even gets to work with the greatest legends in country music: Reba McEntire and George Strait

Future for women: “There’s already a group of women in the industry who have worked so hard to break barriers for the next generation. I hope that young women who are in the Western industry or who want to be in the Western industry will apply the cowgirl attitude and spirit to everything they take on.”

@trmorton94

COWGIRL 30 Under 30 is sponsored by The Cowboy Channel, Wrangler, Montana Silversmiths, Durango Boots, Charlie 1 Horse Hats, and Cavender’s.